- The best cameras have 1/10th the tonal range of the human eye. (thank you God)
- The light meter in your camera is far from perfect.
- The places you typically take photos have far less than perfect lighting conditions.
- I am far from perfect.
Occasionally I am asked to take some photos for a website client, perhaps a picture of their facility, staff, or examples of landscaping they have done, etc. Like all or most competent web designers in the Atlanta area, I own a professional camera, multiple lens, and I have Adobe Photoshop on my computer. None the less, when I look at the photos on my screen, they never look quite as good as I imagined them looking. The reasons are simple.